Smartfren Launching a New Produk

In the era of the smart phone competition, the competition more exciting with the emergence of a variety of vendors from local to global. According Sukoco Purwokardjono, Division Head of Product Development Smartfren, vendors will emerge as the winners are vendors who are committed to the values ​​and technology products.

"They're the winners are serious and really committed to product quality, " said Sukoco , in a written statement on Thursday 6 February 2014. He added convenience product design also helps successful mobile vendors pitch. " For example, the menu on the handset which has been known as the Nokia familiar. Device is known by its menu comfortable, " he said.

Vendors are able to adapt to the latest technology trends, said Sukoc , will come out as the winner of the competition in the smart phone market . "The trend of new technology will bring forth a new experience for user, " he said.

Consumers ConfusedEven so, the brand activation is also important in order to increase the handset vendors succeeding. Reinforcement can be done at the end of the marketing, sales outlets eg handse.

According Sukoco, many emerging smartphone brand may confuse potential consumers who buy smart phones. " Therefore, it is necessary advocacy at the outlet level, since buying decisions are often influenced by the owner's handset outlets, such as our Andromax be some type on the market, " said Sukoco.

In November, 7000-8000 Smartfren claims to have posted the activation of each phones Andromax customers are sold each day. "The numbers continue to grow rapidly. Within a month, Andromax sold could reach 320,000 units per month nationwid , " said Sukoco.